Business Overview and Segments
This is the largest RV company in the world, being home to just so many brands, including; Airstream, CrossRoads, Cruiser RV, Dutchmen, Jayco and Starcraft. They sell both forms of RV; motorised homes, and towables.
Brand – there are some strong brands in their portfolio that people will tend to rely on when buying a new RV.
Key Figures
| Risk of Bankruptcy | Moderate |
| Last Year’s Growth | -6% (Low) |
| ROIC (Company Quality) | 15% (Moderate) |
| Free Cash Flow Margin (Company Strength) | 5% (Poor-Moderate) |